Athletes and coaches alike constantly study game film of opposing teams and players, identifying patterns and collecting intelligence that can provide insights into the opposition’s tendencies and overall game plan. This allows a team to formulate a strategy to exploit an opponent’s weaknesses.
Sports present an apt analogy for predictive intelligence. Achieved largely through the tools of big data analytics and augmented by other types of intelligence, a predictive capability takes on many forms. At its core, it assists in promoting timely and actionable information to identify trends or behaviors that enable the prediction of events. As a result, officials can act in a prompt and decisive manner.