Trade Show Minimums…In the Intelligence Community Agencies
Trade Show Minimums…In the Intelligence Community Agencies
Is your firm participating in any trade shows this calendar year? The chances are probably high that you are. Allow me to recommend a few tips; I have been practicing these for years in the IC table top shows, and they work; i.e., they drive results. No team would execute them perfectly, but it’s not rational to spend the cash for this trade show marketing and give a half effort once your team arrives at the venue.